Studies show that most potential guests check online reviews before visiting attractions, and negative reviews can deter them from buying tickets. ![]() ✅ Play - Interactivity makes it fun! Try housing a treasure hunt inside your app and turn your points of interest into an unfolding story.Ĭheck the article in the comments to learn more about why you should ditch the paper and use interactive zoo wayfinding for your navigation instead □Īre you making the most of your guest feedback? ✅ Education - With an interactive map, you can neatly house your educational content inside clickable points of interest. ✅ Sustainability - Zoos are world leaders in green behaviours and doing away with paper for good is high on the list. Interactive wayfinding can avoid uneven terrain for a smooth journey. ![]() ✅ Accessibility - Nearly half of us have some mobility problem that may affect us getting around a zoo. Enable them to see what they want to see in the most efficient time possible, and make changes to their plan on the fly. ✅ Adaptability - Your guests will have different priorities. They can tilt and zoom to orientate themselves, and use recognisable points of interest to understand their surroundings. ✅ Usability - Guests are used to using interactive maps. ![]() Here are six ways that interactive wayfinding elevates your guest experience: Interactive zoo wayfinding satisfies curiosity and encourages exploration, creating an inclusive environment for guests of all ages and abilities. □ Paper maps aren’t meeting your guests' expectations anymore-they're an environmental nightmare, less accessible, and often difficult to use.
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